Onduline North America

Expanding demographics.

International supplier obtains new market reach with a new digital presence.

Challenge

How do obtain new demographics and increase sales?

Well known among the commercial market, Onduline North America wanted to obtain a larger digital reach and gain a following from the DIY market.

A bird's-eye view of a backyard with a two-story house, a deck with outdoor furniture, a small greenhouse, a shed with a red roof, and a fenced garden area.

Targeted Advertising

Maintaining growth during a pandemic.

In the heat of the pandemic, people were accomplishing DIY projects like no other time in history. Utilizing SEO, we were able to increase sales of Ondura Premium products at an alarming rate through digital messaging.

Product Display

Expanding products.

The Onduline team introduced a new line of products to Lowe’s Home Improvement stores across the USA. Targeted ad placement was important for getting information to those living around these specific stores.

Product Photography

Updating Outdated Images.

It was time to bring the Onduline product family to life with 360 images and updated product photography.

Product Expansion

Expansion continues.

What says “American Pride” more than Camo? Ondura Premium Series continued its expansion to the DIYer market with a camoflauge pattern panel. Every adventure begins with Ondura.

A man in a forest holding a large, wavy, camouflage-patterned umbrella or tarp above his head.

A fishing rod resting on a rolled-up mat in a camouflage roofing panel with a man in the background and a cap placed on the mat.

Person holding camouflage roofing panel outdoors, with only their upper body and hands visible.

Close-up view of a fishing rod and a camouflage roofing panel, with a hat resting beside them, set against a sunny forest background.

Outcome

Continuous growth.

Staying more consistent in messaging, look, and tone, Onduline North America steadily grows their presence. With growing presence brings growing sales.